Invited Speakers

Jeff Morley, MNAA

Jeff Morley is a Certified General Appraiser in Utah and Nevada and holds the MAI and SRA designations from the Appraisal Institute and is an MNAA with the National Association of Appraisers. He started in the profession in 2002 and is still actively appraising residential and commercial properties. In addition to appraising, Jeff has been an active participant in real estate development, acquisition and disposition. He was appointed by the governor to sit on the Utah Appraiser Licensing and Certification Board in 2016 and has chaired the board since 2019.  He is also currently serving on the NAA board of directors and co-chair of the Appraiser Trainee Committee.

Jeff joined Accurity in 2015 initially and has more recently joined the executive team as the Chief Knowledge Officer, CKO, for Accurity Consolidated. In this role he has helped develop and implement recruiting and training of appraisers and appraiser trainees in various markets across the country. Over his career, Jeff has personally participated in the training of 8 different appraisers.